Our Team Identity
- teamadbusters
- Mar 6, 2017
- 1 min read
In preparation for our presentation on targeted advertising tomorrow, Team Adbusters is proud to reveal our team identity. Our logo and website have been revamped over the weekend. Enjoy!
Color Palette
yellow (#fcf6bdff)
teal (#99e1d9ff)
pink (#f7567cff)
white (#fcfcfcff)
blue (#81d1ecff)
purple (#5d576bff)
Logo
The typeface used for our team name is Oswald. We used the silhouettes (from PNGAll) to convey a sense of mystery and add some interest to the logo.
Website
We mainly used two typefaces for our website. For headings, we used DIN Neuzeit Grotesk and for body text, we opted for Helvetica Light.
Presentation Slides
We adapted our presentation slide deck's designs from the Wolsey template (from SlidesCarnival). The typefaces used for the slide deck were Oswald for headings and Roboto Condensed for body text.
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