Common Techniques Used by Advertisers
- teamadbusters
- Feb 14, 2017
- 1 min read
How do advertisers convince you to buy or try their products? Take a look at five of the most common techniques below!
Having a celebrity endorse their product and vouch for the product's benefits.
Using flashy adjectives ("amazing", "fantastic") to hype up their product.
Giving a call to action such as "buy now".
Making you laugh to get you to notice the product more.
Appealing to your senses with visuals and sounds.
Can you think of an example for each of the techniques? Whether you see an ad online or on TV, it's not difficult to find an ad for each of these techniques.
The Federal Trade Commission provides a more comprehensive list of techniques used by advertisers. Check it out!
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